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Avoiding Greenwashing in Law Firm Marketing: New Course

Writer's picture: Olga MurrayOlga Murray

Every claim about a law firm’s environmental impact can be subject to intense scrutiny.


There is a plethora of new rules and guidance which can help marketing and business development professionals ensure that their copy is accurate, transparent and compliant.


Our new course simplifies this complex landscape and tailors it specifically to the law firm context.


In 90 minutes, we cover:


1.     An overview of anti-greenwashing rules and guidance

2.     Key lessons from recent anti-greenwashing litigation cases

3.     Law firm case studies: the good, the bad, and the ugly

4.     How to audit your firm’s marketing and business development materials

5.     What to do if you spot any potential greenwashing in your current copy


This in-house course can be delivered specifically to your firm, allowing space for open discussions without competitors present.


We are solutions-orientated and you will always leave our sessions feeling informed and empowered.


Time and date: you choose. We are flexible and work around your schedule

Cost: £75 per person (if a booking is made in January and February 2025), £95 thereafter

Format: Delivered via Zoom

Duration: 90-minutes long


To book, please e-mail info@privategoodness.com or submit an enquiry via our 'let's chat' option below.



Other courses that we offer law firms include:


  • Climate Change Fundamentals: causes, impacts, and solutions

  • Climate Risks and Opportunities for law firms and their clients

  • Introduction to Climate Litigation

  • Climate Change and Human Rights

  • Climate Solutions

  • Introduction to ESG for lawyers


What people say about Private Goodness courses:


  • 'A really clear presentation on the climate crisis - making simple what can sometimes feel like a very complex and over-whelming area' (Dr Ambreen Shah)

  • 'Connections with the environment, climate change and social justice were very insightful.' (Emma Sithole)

  • 'Extremely useful and well delivered.' (Gemma Bull)

  • 'Really knowledgeable and engaging, would recommend for law related climate change courses and climate change courses in general.' (Fatima Ahktar Riaz)

  • 'Really fantastic course on environmental awareness and climate change in law - I learned SO much. Highly recommended!' (Tanya Beck)



Avoiding Greenwashing in Law Firm Marketing: New Course


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