Blog
Expert evaluation to protect your reports from unintentional greenwashing
Your sustainability report carries the weight of your corporate reputation and you deserve more support before it’s published.
We act as an independent second pair of eyes to help you navigate complex greenwashing rules, ensuring your reporting is backed by robust diligence while protecting the hard work you put into your sustainability programme.
Rather than just flagging risks, we actively provide constructive suggestions to improve your report if any potential issues arise.
”Under the new consumer regime, if a company infringes consumer protection law, the Competition and Markets Authority can fine them up to 10% of their global turnover.“
https://www.gov.uk/government/news/cma-to-boost-consumer-and-business-confidence-as-new-consumer-protection-regime-comes-into-force
About Private Goodness
Over the last 8 years, Private Goodness has delivered ESG training to companies across Asia, Africa, North America, Central America, the Middle East, Australia, and Europe.
Private Goodness is run by Olga Murray (LLB LLM FRSA) who has spoken at the Royal Courts of Justice, the London Business School, and at an All-Party-Parliamentary Group in the House of Lords. Olga is a Fellow of the Royal Society of Arts and a CSR & Sustainability trainer at the London School of Public Relations. She has also provided greenwashing training for Oxford College of Marketing.
Previously, Olga has worked for a number of regional and national charities and managed corporate responsibility partnerships with over one hundred organisations, including banks such as Goldman Sachs, Barclays, Bank of New York Mellon, and major international law firms.
Private Goodness previously received funding and support from Innovate UK’s Sustainable Innovation Fund.
How it works
1. Secure Document Share
You provide us with a draft of your upcoming sustainability report, marketing materials, or corporate communications. We handle all documents with absolute confidentiality, ensuring your sensitive data remains completely secure before public release.
2. Independent Assessment
We act as your independent second pair of eyes. We review your document against current greenwashing regulations and guidelines, cross-checking environmental claims against your supporting data pipelines to identify any hidden vulnerabilities.
3. Constructive feedback
Rather than just handing you a list of risk factors, we deliver a clear, actionable feedback session. We provide specific, practical suggestions to rephrase, refine, or strengthen your report wherever potential issues are found.
Our prices
We offer fixed and transparent fees
A full evaluation of your sustainability report and all associated documentation, with findings presented at a feedback session
£1,200
Delivery Timeline: 7 business days from receipt of your materials and all necessary supporting data.
Ongoing report support
£700 per report
The Green Claims Code Compliance Training
£700 per person
What our clients say about us
Olga is a fantastic thought leader, engaging presenter, and demonstrates great insights and knowledge at all times.
I have seen Olga provide multiple sets of lawyers from different law firms with brilliant training in ESG, climate risk, and climate justice, which has improved the firm knowledge and education, as well as support various new ESG initiatives that have also helped onboard new clients.
I have also had 1-2-1 bespoke training and it has been very beneficial to my role.
Jack Osbon, Wallace LLP
Her connections with the environment, climate change and social justice were very insightful.
Emma Sithole, Be United
Olga has been fantastic in helping develop our strategy .. there is nothing she can’t do!
Samantha Woodham, The Divorce Surgery
I attended Olga’s workshop today and I thoroughly enjoyed it
Jaymini Katira, TLT Solicitors
Olga is without a doubt a subject matter expert on climate change
Grace Mosuro, Aquaintz Consulting
I worked with Olga and Private Goodness on our very own Legally Speaking Podcast and a webinar. Olga was incredibly professional, polite and a pleasure to work with!
Her work is making a real difference to many companies and communities.
Hannah Foley, Legally Speaking Podcast
Her work with Axis alongside several other prominent bodies in the ESG space resulted in a fascinating piece of analysis, and some brilliant guidance for us as a product and a business.
If you need a sharp mind who will get the job done, I cannot recommend Olga highly enough.
Paul Williams, PSG Equity
Private Goodness 