What makes a great corporate charity partnership? NPC share their wisdom.
Priviet readers, This morning I attended the launch of a wonderful new NPC report – ‘Building more impactful corporate-charity partnerships’. This report comes at a time when some charities still sheepishly ask corporates for cash, promising to put their logo on the website in return. In the meantime, I have seen some corporates offer charities small amounts of money and expect volunteering opportunities for an away day, a marketing boost, and that’s their CSR sorted. NPC rig